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The 2024 Grammy Awards are nearly right here, as the Recording Academy prepares for the greatest evening in music. Much like yearly, just some nominated musicians shall be taking house the coveted prizes for Album of the Year or Song of the Year. However, not everybody shall be leaving empty handed.
For the twenty fifth yr in a row, Los Angeles-based advertising firm Distinctive Assets shall be handing out luxury gift baggage to presenters and performers, together with Billie Eilish, Dua Lipa, Olivia Rodrigo, and returning host Trevor Noah. According to The Hollywood Reporter, the 2024 Grammys gift baggage are valued at $36,000 and embody quite a lot of lavish merchandise inside.
“It has been a privilege and honour to have been a small part of music’s biggest night for 25 years,” mentioned Distinctive Assets founder Lash Fary in a press launch. “I believe our gifts are so well received because they range from functional to fabulous while embracing inclusivity and philanthropy. Our signature Grammy Gifts have become an anticipated perk for talent, and I’m particularly excited to share what we’ve curated this year.”
During the three days of rehearsals main as much as the annual occasion, Distinctive Assets shall be handing out the gift baggage at a gifting lounge hosted by Tom’s Watch Bar at LA Live – situated subsequent to Crypto.com Arena, the place the 66th annual Grammys will happen. This yr’s Grammy Gift Lounge is introduced by Miage Skincare, which shall be providing its full five-piece line of luxury merchandise for a fourth yr.
Also being featured in the gift lounge is Aiper, a cordless robotic pool cleaner; Auro Wellness Glutaryl well being and longevity bundles; Cate Brown luxury sustainable toss pillows; top-rated Chilean wines from Frontera; museum-quality heritage jewelry from Grossé; the Nap Bar Better Sleep Box; Oneisall all-in-one pet grooming vacuum blow dryer; Oxygenetix oxygenating basis; deluxe make-up equipment, vegan leather-based jackets, and cruelty-free outerwear from Peta x Noize; and THOR Kitchen #cooklikeamusicgod welcome packages.
As for this yr’s performers, they may obtain a preassembled Grammy gift bag full of all kinds of luxury merchandise. The gadgets featured in the gift baggage embody a vegan beverage from 1MD Nutrition; Mitchell S Jackson’s e-book Fly: The Big Book of Basketball Fashion from Artisan Books; a transportable seat from BAGCEIT; three cleaning balms from Banila Co; Bird Buddy’s good chicken feeder; a transportable blender from BlendQuik; and a session with magician and mentalist Carl Reads Minds.
The gift bag will even embody skincare from DANUCERA; Dyson noise-cancelling headphones; the Never Settle Radiant Cheek + Lip Blush from EpicLight Beauty; unique entry to VIP app FLY LYFE; mini Furby Furblet digital toys; Height Sleep’s purple gentle remedy machine; HEYDUDE sneakers; the e-book If You See Them: Young, Unhoused, and Alone in America by Vicki Sokolik; Karma Nuts air-roasted cashews; nail merchandise from KISS; KUDO popcorn; Living Prana pancake and waffle mixes; and the board sport Monopoly Knockout.
Also included in the gift baggage are services from Music Connection; Nana’s All Purpose Alkaline Seasoning; a Nativa SPA self-care set; the OOVO Sing Ring; an Orboot interactive instructional world globe; Pair of Thieves socks; Pardon My Fro hair gel; Peta’s “Every Animal Is Someone” beanie; sweatshirts from psychological well being clothes model See The Way I See; the e-book There’s Something in the Water by Leena Bakshi from STEM4Real; Sugarfina sweet; males’s hair equipment from The Hair Forge; Wella Professionals leave-on hair restore therapy; WEN by Chaz Dean hair care gift set; sleep session voucher from Wesper; and Wine Enthusiast’s electrical glowing wine opener, amongst different presents.
The 2024 Grammys shall be hosted by Trevor Noah on Sunday 4 February, starting at 8pm ET/ 5pm PT.
SZA, Taylor Swift, Lana Del Rey, Miley Cyrus, and Olivia Rodrigo lead the nominations throughout the Album of the Year, Record of the Year, and Song of the Year classes. SZA is the most nominated artist this yr, being amongst the Album of the Year, Best Record, Best Song, Best R&B Performance, and Best Melodic Rap Performance nominees for her album SOS.
Meanwhile, Swift has damaged the report for being the most-nominated artist for the Song Of The Year class. The “Anti-Hero” singer, who was additionally nominated for Album of the Year, is on observe to make historical past as the solely artist ever – male or feminine – to win the class 4 occasions. She is at present tied with Frank Sinatra, Stevie Wonder, and Paul Simon.
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