Ukrainian designer Frolov throws it back to the Noughties at London Fashion Week

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Frolov is quick changing into a spotlight of the London Fashion Week (LFW) calendar.

Creative director Ivan Frolov runs his enterprise from his hometown, Kyiv – final yr, he was certainly one of three designers to seem in the inaugural Ukrainian Fashion Week held in London, and he’s simply proven his second solo assortment at LFW.

This season, Frolov was impressed by his childhood reminiscences holidaying in the Crimea – the place he spent each summer time till it was annexed in 2014.

The model has develop into identified its tight clothes with excessive coronary heart cut-out detailing – just lately seen in a bridal robe Jennifer Lopez wore in the Can’t Get Enough music video – however the autumn/winter 2024 assortment moved away from this motif.

Clothes had been nonetheless extraordinarily horny and appeared to be plagued by Noughties references – assume tremendous quick, low-waisted mini skirts with built-in thong straps and loads of corsets.

Perhaps tapping into the present ‘mob wife’ pattern that’s taking on TikTok, leopard prints permeated the assortment – from main robe moments to mini clothes with matching gloves.

Frolov appeared to have a number of enjoyable with textures and patterns on this assortment – mixing lace, leather-based and feathers for a rock-and-roll sensibility.

The color palette was wealthy, darkish and moody – and each alternative was massively intentional.

“A special shade of burgundy in the dresses is borrowed from the colour of the leather sofas on highly-anticipated journeys by Kyiv-Sevastopol trains,” Frolov wrote in the present notes.

“The green colour in the looks, made in corduroy, a new material for the brand, reminds of pine needles in the rays of sun. The gradient on the Frolov statement corsets reflects my admiration for the Crimean sunsets and the unevenness of the tan on naked bodies.”

Models had tousled hair, smokey eyes and matte lips – which Dominic Skinner, director of make-up artistry at M.A.C Cosmetics, mentioned was “inspired by true 90s it girls” like Pamela Anderson.

Breaking down the magnificence look, Skinner mentioned: “Really well-lined lips with a soft, lighter lipstick. The eye is a classic smokey, but do you know what, you’re going out, maybe you’ve had an argument with your friend, you’re sitting in the toilet, wiping your tears and going out and carrying on partying.”

Frolov’s designs are more and more capturing celeb consideration – Beyoncé wore a customized pink and silver see-through mini gown in Dubai final yr, whereas singers Dua Lipa, Doja Cat and Rita Ora have additionally worn his garments.

This assortment was nonetheless horny, however had extra of a grungier vibe than we’re used to seeing from Frolov – so we’ve got little question we’ll be seeming a few of these items worn by musicians on-stage in the coming months.